{"id":393220,"date":"2026-02-17T15:56:16","date_gmt":"2026-02-17T15:56:16","guid":{"rendered":"https:\/\/riveron.com\/?p=393220"},"modified":"2026-02-17T15:56:16","modified_gmt":"2026-02-17T15:56:16","slug":"asset-impairment-as-a-capital-discipline-tool","status":"publish","type":"post","link":"https:\/\/newriveron.ituldev.com\/?p=393220","title":{"rendered":"Asset Impairment as a Capital Discipline Tool for CFOs and Accounting Leaders"},"content":{"rendered":"<blockquote>\n<h5><span class=\"TextRun SCXW164320795 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW164320795 BCX0\" data-ccp-parastyle=\"Quote\">Viewed through the right lens,\u00a0<\/span><span class=\"NormalTextRun SCXW164320795 BCX0\" data-ccp-parastyle=\"Quote\">accounting for\u00a0<\/span><span class=\"NormalTextRun SCXW164320795 BCX0\" data-ccp-parastyle=\"Quote\">impairment is less about avoiding write-downs and more about reinforcing capital discipline.<\/span><\/span><span class=\"EOP SCXW164320795 BCX0\" data-ccp-props=\"{&quot;335559685&quot;:720,&quot;335559737&quot;:720,&quot;335559738&quot;:160}\">\u00a0<\/span><\/h5>\n<\/blockquote>\n<p><span data-contrast=\"auto\">What\u00a0hasn\u2019t\u00a0kept pace is how impairment is typically approached\u00a0across finance and accounting\u00a0functions. Even\u00a0for companies that completed year-end impairment assessments without issue, the more relevant question is no longer whether an impairment was\u00a0required\u00a0at a point in time, but whether the impairment framework itself reflects how capital is being deployed,\u00a0monitored, and reallocated.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Viewed this way,\u00a0accounting for\u00a0impairment is less about avoiding write-downs and more about capital discipline. When designed thoughtfully, it becomes a forward-looking signal that clarifies which investments are performing as expected, which assumptions are weakening, and where optionality still exists. When treated as a compliance exercise, impairment tends to surface later as audit friction, investor confusion, or reactive adjustments at inopportune moments.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<blockquote>\n<h5><span class=\"TextRun SCXW224067597 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW224067597 BCX0\" data-ccp-parastyle=\"Quote\">The economic half-life of many modern assets is shortening, even when accounting lives\u00a0<\/span><span class=\"NormalTextRun SCXW224067597 BCX0\" data-ccp-parastyle=\"Quote\">remain<\/span><span class=\"NormalTextRun SCXW224067597 BCX0\" data-ccp-parastyle=\"Quote\">\u00a0long<\/span><span class=\"NormalTextRun SCXW224067597 BCX0\" data-ccp-parastyle=\"Quote\">, placing greater pressure on impairment\u00a0<\/span><span class=\"NormalTextRun SCXW224067597 BCX0\" data-ccp-parastyle=\"Quote\">judgements made by finance and accounting leaders<\/span><span class=\"NormalTextRun SCXW224067597 BCX0\" data-ccp-parastyle=\"Quote\">.<\/span><\/span><span class=\"EOP SCXW224067597 BCX0\" data-ccp-props=\"{&quot;335559685&quot;:720,&quot;335559737&quot;:720,&quot;335559738&quot;:160}\">\u00a0<\/span><\/h5>\n<\/blockquote>\n<p><span data-contrast=\"auto\">Strategically, these investments are often justified by scalability, performance, or long-term cost efficiency. From a capital discipline perspective, however, they introduce a new challenge: the economic half-life of these assets is shortening, even when accounting lives\u00a0remain\u00a0long.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Technology refresh cycles are accelerating, and demand assumptions tied to AI workloads or usage growth remain highly dynamic. In many cases, these assets generate value only as part of a broader ecosystem\u00a0of\u00a0hardware, facilities, software, and operating models working together.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">A robust impairment framework forces management to confront questions central to capital allocation:<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<ul>\n<li><span data-contrast=\"auto\">How quickly will we know if\u00a0utilization\u00a0assumptions are breaking down?<\/span><\/li>\n<li><span data-contrast=\"auto\">Which components of this investment are recoverable on their own versus only in combination?<\/span><\/li>\n<li><span data-contrast=\"auto\">When does reinvestment preserve value, and when does it compound risk?<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">While impairment\u00a0ultimately surfaces\u00a0through accounting mechanics\u00a0such as\u00a0asset grouping, cash-flow modeling, useful-life assumptions,\u00a0those mechanics are simply expressions of underlying strategic judgments. When impairment models rely on static groupings or assumptions that no longer reflect operating reality, the issue is rarely technical noncompliance. It is a signal\u00a0to\u00a0CFOs\u00a0and accounting leaders\u00a0that feedback loops between capital deployment and performance have weakened.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Companies that treat impairment as <\/span><span data-contrast=\"auto\">an ongoing discipline tend to surface issues earlier, preserving flexibility and decision-making clarity rather than reacting after the fact.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-393224\" src=\"https:\/\/newriveron.ituldev.com\/wp-content\/uploads\/2026\/02\/asset-impairment-as-a-capital-discipline-tool-for-cfos-and-accounting-leaders-300x165.jpg\" alt=\"\" width=\"823\" height=\"453\" \/><\/p>\n<h2>Internal-Use Software: When Strategic Optionality Quietly Erodes<\/h2>\n<p><span data-contrast=\"auto\">Internal-use\u00a0software\u00a0has historically been one of the least controversial impairment areas. Once capitalized and placed into service, these assets were often assumed to deliver steady economic benefit over their accounting lives.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">But for effective accounting and financial reporting professionals, that assumption no longer holds.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">As companies\u00a0modernize technology stacks, adopt AI capabilities, and pivot operating models, software investments increasingly resemble strategic options rather than long-duration assets.\u00a0They deliver value only as long as the underlying business case remains intact.\u00a0Systems may remain\u00a0operational,\u00a0development may continue, and amortization schedules may still appear reasonable even as the strategic rationale weakens.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">In this context, impairment is not a failure\u00a0but\u00a0a signal that\u00a0an option\u00a0has expired.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">A forward-looking impairment framework aligns technology strategy with financial reality by asking:<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"27\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Has the intended functionality changed?<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"27\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">Are projected benefits still achievable?<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"27\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"auto\">Is the system still core to value creation, or transitional?<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">When impairment is treated as a year-end\u00a0accounting\u00a0exercise, write-downs tend to arrive late and feel reactive. When embedded into capital discipline, impairment becomes a governance tool,\u00a0helping CFOs manage innovation velocity without accumulating stranded capital.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h2>Demand Volatility: Stress-Testing Forecast Credibility<\/h2>\n<p><span data-contrast=\"auto\">The shift toward usage-based pricing, consumption-driven demand, and variable customer behavior has altered the reliability of long-term forecasts.\u00a0Revenue no longer scales predictably, and capacity decisions are often made in advance of confirmed demand.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">The strategic issue is not whether forecasts will be wrong;\u00a0they\u00a0<\/span><i><span data-contrast=\"auto\">will<\/span><\/i><span data-contrast=\"auto\">\u00a0be. The question is whether management has designed a framework that\u00a0recognizes uncertainty early and responds decisively.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">This volatility places greater weight on judgment embedded in impairment models and cash-flow assumptions.\u00a0Impairment plays a unique role here, acting as a structured stress test of the assumptions embedded in capital decisions:<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"28\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">How resilient are projected cash flows under downside scenarios?<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"28\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">When does underutilization become economically meaningful?<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"28\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"auto\">Are investments sized for sustainable demand or peak optimism?<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">Organizations that integrate impairment thinking into ongoing planning tend to\u00a0identify\u00a0pressure points earlier, while choices still exist. In that sense,\u00a0accounting for\u00a0impairment\u00a0becomes\u00a0a\u00a0mechanism for improving future\u00a0forecasts, rather than\u00a0a judgment on\u00a0past forecasts.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h2>Asset Grouping: Where Capital Discipline Meets Economic Reality<\/h2>\n<p><span data-contrast=\"auto\">While often treated as a technical determination, asset grouping is fundamentally a statement of\u00a0how management believes value is created and sustained.\u00a0In practice, this is where impairment frameworks most often lag operating reality.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Common breakdowns include:<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"29\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Grouping legacy and next-generation assets despite diverging economics<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"29\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">Evaluating infrastructure, software, and facilities in silos even though none generate cash flows independently<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"29\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"auto\">Maintaining enterprise-level groupings after management has effectively segmented the business\u00a0waly<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">The consequence is not merely\u00a0accounting\u00a0imprecision. Overly broad groupings can delay recognition of underperforming investments, while overly narrow groupings can obscure genuine interdependencies.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">A well-designed impairment framework treats grouping as a living judgment, reassessed as strategies\u00a0evolve\u00a0and assets become\u00a0more or less integrated.\u00a0When\u00a0finance and accounting leaders ensure that\u00a0asset\u00a0groupings align with how\u00a0management\u00a0actually evaluates\u00a0performance and\u00a0allocates\u00a0capital, impairment becomes less about defending conclusions. The team can\u00a0make\u00a0better decisions with clearer visibility.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h2>Audit Readiness as a Byproduct, Not the Objective<span data-ccp-props=\"{}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">Impairment issues often surface during audit not because auditors uncover\u00a0new problems, but because misalignments already exist between strategy and assumptions, operating reality and documentation, or capital decisions and impairment conclusions.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Organizations that treat\u00a0impairment as a strategic discipline experience fewer audit\u00a0surprises. Their assumptions are clearer, documentation more coherent, and narratives more consistent with how the business is run. In contrast, reactive impairment approaches tend to surface tensions late, when flexibility is limited.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Audit friction, in this sense, is\u00a0a lagging indicator, not the root cause.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h2>Preserving Strategic Optionality<\/h2>\n<p><span data-contrast=\"auto\">The ultimate value of impairment discipline lies in what it enables:<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"30\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Clearer capital allocation decisions<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"30\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">Greater investor and board confidence<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"30\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"auto\">Reduced risk of value leakage in transactions or strategic shifts<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">Impairment done well\u00a0enhances\u00a0strategy\u00a0and\u00a0preserves optionality by surfacing economic realities early, while choices still exist.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h2>Designing Forward<\/h2>\n<p><span data-contrast=\"auto\">The companies that navigate impairment most effectively will\u00a0look\u00a0beyond\u00a0year-end tests\u00a0and\u00a0integrate impairment into their operating infrastructure alongside planning, forecasting, and capital deployment.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">In an environment defined by AI adoption, infrastructure intensity, and rapid change, impairment is no longer a retrospective accounting exercise. It is a discipline that helps CFOs see more clearly, decide more quickly, and\u00a0allocate\u00a0capital more confidently.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Viewed through the right lens,\u00a0accounting for\u00a0impairment is less about avoiding write-downs and more about reinforcing capital discipline.\u00a0 What\u00a0hasn\u2019t\u00a0kept pace is how impairment is typically approached\u00a0across finance and accounting\u00a0functions. Even\u00a0for companies that completed year-end impairment assessments without issue, the more relevant question is no longer whether an impairment was\u00a0required\u00a0at a point in time, but whether the &hellip; <a href=\"https:\/\/newriveron.ituldev.com\/?p=393220\">Continued<\/a><\/p>\n","protected":false},"author":2,"featured_media":393224,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[39],"tags":[176,177,138],"service":[],"solution":[],"content_type":[],"industry":[],"class_list":["post-393220","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights","tag-maximizing-exit-effectiveness","tag-navigating-distress","tag-office-of-the-cfo"],"acf":[],"_links":{"self":[{"href":"https:\/\/newriveron.ituldev.com\/index.php?rest_route=\/wp\/v2\/posts\/393220","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newriveron.ituldev.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newriveron.ituldev.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newriveron.ituldev.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/newriveron.ituldev.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=393220"}],"version-history":[{"count":0,"href":"https:\/\/newriveron.ituldev.com\/index.php?rest_route=\/wp\/v2\/posts\/393220\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newriveron.ituldev.com\/index.php?rest_route=\/wp\/v2\/media\/393224"}],"wp:attachment":[{"href":"https:\/\/newriveron.ituldev.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=393220"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newriveron.ituldev.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=393220"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newriveron.ituldev.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=393220"},{"taxonomy":"service","embeddable":true,"href":"https:\/\/newriveron.ituldev.com\/index.php?rest_route=%2Fwp%2Fv2%2Fservice&post=393220"},{"taxonomy":"solution","embeddable":true,"href":"https:\/\/newriveron.ituldev.com\/index.php?rest_route=%2Fwp%2Fv2%2Fsolution&post=393220"},{"taxonomy":"content_type","embeddable":true,"href":"https:\/\/newriveron.ituldev.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcontent_type&post=393220"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/newriveron.ituldev.com\/index.php?rest_route=%2Fwp%2Fv2%2Findustry&post=393220"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}